Founder & CEO
Jonathon Aubry is a media and entertainment executive with 20+ years of experience across digital media, film, music, television, branded entertainment and publishing. He has held senior positions in marketing, sales, publicity and business development in both the non-profit and for-profit sectors.
Presently, Jonathon serves runs his own strategic consulting firm, AUBRY & CO. which helps brands, media companies, digital platforms and non-profit organizations build and grow their brand partnership, digital/luxury/influencer marketing and branded content strategies. Jonathon is a proven leader, connector, translator and strategist with a strong track record of building brands and businesses. AUBRY & CO.’s current clients include The Academy of Motion Picture Arts & Sciences, MRC Media which includes The Hollywood Reporter, Billboard and Dick Clark Productions, Delta Air Lines, XPrize, Fort LA, Sony Music Latin and Water’s End Productions.
At the Academy, Jonathon oversees Corporate Partnerships for the Academy Museum of Motion Pictures while helping the Academy grow and evolve their partnership strategy. Jonathon leads all strategy for the Museum’s various corporate partners including luxury and consumer brands, studios and production companies and works closely with the Deputy Director for Advancement and External Relations and the Board of Trustees on building and implementing its annual revenue strategy.
Previously, Jonathon served as Vice President, Brand Partnerships at The Hollywood Reporter and Billboard, where he helped relaunch The Hollywood Reporter and Billboard brands and was responsible for development and execution of advertising sales and business development strategies with luxury and consumer brand partners across THR and BB’s digital, branded content, mobile, social, print and experiential platforms.
Before he joined THR and BB, Jonathon served as Vice President, & Publisher, The Advocate Group at Here Media Inc. where he was responsible for advertising sales and strategic partnerships across the entire Advocate brand, including its print, digital, branded entertainment and mobile platforms.
Prior to Here Media, Jonathon served as VP, Marketing and Distribution for Regent Releasing. While at Regent, he oversaw theatrical and home entertainment marketing and publicity for all of Regent Releasing’s independent theatrical releases. During Jonathon’s tenure, Regent released over 35 films and garnered its first Oscar nomination and win for Best Foreign Language film for DEPARTURES in 2009.
A native of Toledo, OH, Aubry received his BA from Macalester College in St. Paul, MN with a major in English and Film Studies. He graduated Magna Cum Laude and was inducted as a member of Phi Beta Kappa. Jonathon has served on the Board of OUTFEST, The West Hollywood Recovery Center and Awakening Recovery in Los Angeles, CA. He is an active philanthropist supporting various non-profit organizations including AmFar, Motion Picture Television Fund, StartOut, The Point Foundation, The Trevor Project, Project A.L.S. and Human Rights Campaign Fund. Jonathon currently lives in Los Angeles with his husband Abdi and their twins Rumi and Evora.